Category: Brand Strategy
Do you remember the last time you bought a product or service without reading online reviews or checking out the brand’s social media pages…
Even though digital marketing is king in 2023, print marketing hasn’t gone the way of the dinosaur! In fact, print marketing can be a powerful…
In today’s fast-paced business world, women entrepreneurs are making their mark and rewriting the rules. At Hausbeck Brand, we wholeheartedly…
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Brand consistency is the subtle marketing game-changer that a lot of us might not notice. It’s easy to gloss over excellent…
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If you’re a business owner or marketer, you’ve probably heard the term “brand audit” thrown around. And it sounds…
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Just as you’re not the same person you were years ago, neither is your brand! As your business changes and grows over time, it’s…
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Effective branding is all about connecting with people and sharing your company’s story and value. To do this,…
Happy New Year! As we say goodbye to 2022 and look ahead to 2023, it’s time to take a look at the biggest marketing trends emerging for the year.…
By now, you’ve probably seen a QR code in the wild, whether on physical product packaging, a website, or a store or restaurant window. These…